YouTube Decmonetization: Your Complete Guide for Content Creators

Jan 24, 2023

It's not a novel practice of the giant social media site and, however, following the revision to its content moderation policy, creators, particularly in the gaming industry, have noticed an increase in this direction.

It's true that the guidelines and rules surrounding YouTube advertising are a bit ambiguous and constantly changing, even when you believe you're in compliance at all levels, you may not be.

In this post, we'll help you understand the pros and cons of YouTube demonetization as well as how you can protect your livelihood no matter what decisions YouTube--or any other platform makes that affect your online business.

What is YouTube demonetization? How do you use it?

YouTube demonetization occurs an event in which a YouTube channel ceases to advertise on certain or all of its videos. At its root, YouTube demonetization means loss of revenues for the channel's creator.

YouTube lets anyone run ads in the event that they meet the requirements for the YT Partner Program (YPP) and adhere to the Adverter-Friendly Content Guidelines.

If YouTube finds that you're not adhering to the guidelines of the YPP or content guidelines You could be penalized in several ways:

  • You can lose the ability to show ads on certain or all of your content.
  • You can be suspended from the YPP.
  • Your account may be suspended or terminated.

According to YouTube's policy In the event that your content does not conform to the guidelines of the site the platform will contact you to explain why they've taken action against your, and what to do to rectify the issue.

Why does YouTube demonetize videos?

There are two main reasons YouTube demonetizes creators' videos, both of which come directly from the guidelines for content and the monetization policy of the platform. Let's take a look:

The content that isn't in line with the guidelines for advertising

YouTube's rules on advertising cover the most diverse of subjects that you should be sure to read the guidelines prior to uploading it. even if it appears that you're complying, you may not be.

There's an extensive checklist of the content you should avoid in case you do not want to be at risk of being demonetized. Therefore, you need to be extra mindful that your content doesn't contain any of the following:

YouTube-advertiser-friendly-content-guidelines
Screenshot from YouTube's Guidelines for Adverter-Friendly Content Guidelines

Although YouTube has extensive guidelines for content for ads, users report that independent creators can be more difficult to avoid the demonetization process than other media companies regardless of whether the content they create is comparable.

Some users have put together videos with lists of YouTube terms that are demonetized to assist others avoid being banned from YouTube, and it's vital that you use these tools to ensure you're doing everything that you can to ensure compliance with YouTube's rules and policies.

It's not following YouTube's monetization policy

Even if you're complying with YouTube's guidelines for content on advertising You could still be removed from monetization if you don't adhere to the guidelines of your community or your AdSense account isn't updated.

For the community's guidelines the process is pretty simple. YouTube isn't a fan of anything like scams, frauds, or spam sexual sex, nakedness and child safety dangers or dangerous content.

YouTube is also encouraging content creators to follow quality standards for their content for families and also to maintain a positive attitude toward their viewers their fellow creators as well as advertisers.

From the AdSense perspective, there is certain rules that you must follow in order to make sure your content does not get demonetized. Policies of AdSense include:

  • Have an updated AdSense account. Beginning in February 2021 all AdSense account that hasn't been upgraded is going to be demonetized completely.
  • Create original content that adds value. If you produce content that is repetitive you are at risk of being reduced in value increase.
  • Don't feature any copyrighted material that you do not have permission to share.

Important: From February 1st, 2023, same guidelines will be applied to YouTube Shorts. These will be eligible for monetization in the same way long-form video content is.

YouTube is governed by a particular process for reviewing videos as well as channels. YouTube's reviewers may also check other parts of your content to ensure it's complying with their policies and guidelines.

youtube-channel-monetization-policies
Screenshot from YouTube's Channel monetization policies

Even though YouTube seems to have taken an extremely thorough method of reviewing guidelines and processes However, some creators are surprised to find that their accounts are demonetized even though they've not violated any of the guidelines.

The same was true with Lea Robertson, whose account got demonetized for the alleged publication of unoriginal content even though the content that she posted were created by her.

My video has been demonetized, what now?

If you're stuck in the unhappy position of seeing your YouTube channel (or account) demonetized, there is still hope!

  This is what you need to do:  

  • Review all the information YouTube sends you about the policy violations.
  • Contact them through Creator Support to get further information or appeal their decision.
  • Find any issues in the content. If found, update it until you're 100% sure that your content is in compliance with the guidelines and rules of YouTube.

The most important thing is persistence. Lea Robinson, as mentioned above, managed to get her monetization restored in three days of calling YouTube customer service , and then making them verify that she hadn't violated any of their policies.

One more drastic method of recovering your revenue from monetization is to adopt the YouTuber Tyrone Magnus' method of urging your subscribers to contact YouTube on your behalf. We'll leave it for you to consider whether this method is a good fit for you.

Protect your business from YouTube demonetization

After we've examined the basics of what YouTube Demonetization is and how you can handle it, look at the larger picture of your online business.

In reality, if you're depending on any platform for social media for the purpose of your business You're surrendering control of your business and are putting yourself in danger to lose your content audience, and income.

The most effective thing you can do to protect your online business is to diversify your income streams to ensure that you do not have to be in the hands of YouTube or any other third-party platform.

For content creators You have plenty of ways to earn money- including building and selling digital items.

How do I supplement my income from YouTube?

In order to stop YouTube demonetization from draining your revenue stream, look at other ways to make money. That way, the event that your account's demonetization happens, it won't kill your business.

The truth is that the creator economy is broken, with most popular platforms doing a disservice to creators of content, focusing on large accounts while leaving smaller ones struggling. Learn as an example from Hero Alla Driksne.

"For seven years, I did not earn cash on the internet. I built up a massive fan base, thinking that if I were a popular fan, I would make some money from YouTube as well as Instagram. The result was not that great however, I was doing five jobs. I earned only an annual salary of $10,000."

A mix of revenue sources is the most effective solution for creators who want to avoid being crushed by platforms that do not offer them the resources and assistance they need to be able to earn money consistently.

Build a community or membership you own

If you have a community or membership offer, not only do you choose what content you will post and when, you also leave the fear of demonetization to the past.

You can charge per user access, and also sell your products or services to customers who are already familiar with and trust the brand. You don't need to think about creating your audience from beginning from scratch. Just invite YouTube viewers to join your online community.

Utilize digital products and courses to boost your earnings.

"In 2021 I was able to earn almost $100,000 using . The online classes really helped me speed my time greatly."

Provide individual or group coaching

Coaching can be a great option to earn a higher income as well as help you develop more intimate relationships with your fellow neighborhood members, and to understand how to serve them better.

Take control of the content you create and earn

YouTube is a fantastic tool to grow and monetize your company, however at the time the purpose of YouTube is to support advertisers more than creators.

This is why we provide you with all the tools you need to easily develop and sell your digital product from beginning until the end, and with plenty of support along the way.

Diversifying your revenue is key to building a lasting company, and by doing this , you'll be able to make sure your income flow doesn't stop.

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