What Topics Should You Choose to teach in a Market that is Overcrowded Market The answer is

Mar 16, 2022

As an specialist in your area, there'll be a point at which you'll decide to begin offering online courses. In the case of your field you're in, it's possible that your competitors already have beaten you to the post.

Are you saying that your goals of a lucrative online courses are gone? No, of course not. Find out why below.

A saturated market doesn't necessarily mean that there's no space for your own ideas and thoughts. In fact, saturated markets provide an possibility to showcase an alternative perspective to topics that your competitors have already covered. Here are a few strategies to select a subject in the midst of a highly over-saturated market.

     Begin by pointing out pain points    

The majority of people don't purchase online courses for the sake of liking the idea of them. They purchase online courses due to the fact that they have a huge problem which needs to be addressed sooner then in the future. In marketing, we define this as the pain point.

The pain points can be a good place to start when developing an effective online course since no matter what information is already available, people struggle with something. A lot of women want to creating their own design, however they have difficulty creating a cohesive look. There are many fashion courses accessible, but they can only be designed for women who have a size average. This is a unique problem for women who are larger than average. To break this pain point down further it is not uncommon to find postpartum, plus-sized women who are experiencing difficulty in establishing a style that's fashionable and functional. This is another avenue for the course.

This approach can be applied in any sector.

     Make use of social media to your advantage    

Social media platforms can be an ideal place to develop online course ideas. Social media isn't just useful to keep up with all of humanity, but it also serves to gather important data and details. There are a lot of users who are asking questions, venting their frustrations, and even begging to be taken on specific courses.

A course should be created that focuses on Adulting Better 101. I'll build your course site in your name if you choose to!

- WordPress Consultant Karmen WordPress Consulting (@iamkarmenk) March 2, 2022

Combing through Instagram comments, participating on Facebook group discussions, or looking through job listings on LinkedIn will give you idea for your content.

     Be aware that nobody can teach a course the way you could.    

Issa Rae once stated "Nobody knows what you know as well as you do your own knowledge. The way you see things is pretty individual." This could be applicable to the subject of your class and it works especially well in the event that you've already established an online community.

There can be a million courses teaching on a topic but none of those courses will ever provide information that is in your own unique way. It's what makes online education.

Spend some time "spy" on your competition and see how they're performing. Note down the aspects they're doing very well, and also what they can improve on. Develop your course on similar topics with your own unique experience and experience. Add your personal sauce onto it and then present the course.

Bloggers and content creators execute this method flawlessly. They know that users want to produce content similar to theirs. Although there's a ton of content creator courses those courses differ in the way they're taught by who's teaching them.

Don't let the competition discourage your from delivering a class that you're interested in. The process of selecting a subject is simple as simply adding your voice to what's already out there.