What is the most effective way to locate a platform that is suitable to create content? Four successful creators share their tips

Aug 18, 2022

Each creator needs tools that meet their requirements to help their work grow, but that's not always the situation that they offer. Here are the four most important qualities which successful creators look at when they are using platforms designed for creators.

"It was like a nightmare" states Em Connors of The Creative Bodega .

When Em first started the Canva course, the plugin that she set up on a WordPress site wasn't working. Participants were registered for the course but at the beginning of the day, nobody could log in.

"We could not determine what was wrong. What a tense period! It's hard to believe my heart rate ever reached that high. There was no one to speak to," Em remembers. Em was seeking help on the web and on forums. Forums were included as well as forums. One of them was one Facebook forum for users of plugins. But nothing.

Unfortunately, this might be something familiar to majority of creators. Numerous platforms that are part of the marketplace for creators don't put in the first place the needs of creators and operate with unsound practices that include a lack of transparency, misleading claims, and a lack of assistance.

All creators should be equipped with tools that are user-friendly which focus on their needs and assist them grow. In order to understand is the concept of "creator user-friendliness" -- or the lack of it -- actually looks like We spoke with four creators about their experiences:

Em Daniel Christopher is a solopreneur working as a marketing brand expert and trainer as well as the creator of the Creative Bodega.

Becky Mollenkamp Feminist life coach, blogger and creator of the Gutsy Boss Club community.

Adrian Dalsus , musician, marketer educator, founder Despegue Musical. Despegue Musical.

Khe Hy , a.k.a. "Oprah in the age of Millennials" The one responsible for the creation of RadReads and is also an Notion pro.

What are the qualities of a platform, which permit its creators to create on it?

There are numerous aspects that make the platform which is user-friendly and friendly to users, however it boils to whether the creators have the confidence of the platform to help users.

1. Assistance for access

If you are stuck you need to seek help. While it may sound easy but it's not always accessible. In terms of Em Creator user-friendliness is being able to communicate with an actual human to talk about any issues or issues.

"Creator friendly is the capacity to reach out to someone and get them to respond promptly. It's as simple as communicating with someone, which isn't often the case in today's world."

Em Connors The Creative Bodega

Entrepreneurs have the ability to make experiences through relationships Many entrepreneurs wish to create this kind of environment in their businesses. "I'm committed to supporting you as best as you are able to." Em tells us. "Ask me anything you might be able to ask me. I'm not going to know the answer however I'll make every effort to answer. I'm thinking it could help relax people."

Becky has a similar opinion: "Knowing that the company will respond to customers' requirements ensures you'll get the aid you require quickly. If the company you work for doesn't offer this initially and you aren't happy with it you can you can move to the next."

2. User-friendly

The program created by the creators should be beneficial to users of diverse backgrounds and knowledge. The fact that something seems natural to a particular group of people doesn't mean that it's user-friendly for everyone.

"Addressing the needs of various levels of maturity is vital since anyone is art-loving anytime!"

--- Becky Mollenkamp

Becky considers herself to be an excellent yardstick

"One way I could utilize to assess if a program can be considered to be creator-friendly is when I'm able to easily be able to comprehend the capabilities I could achieve employing it, without screaming. While I'm technically proficient however, I'm 40 and not an ideal candidate to companies working in the realm of technology."

She says "Too often, tools are made for people who have grown up with the Internet and not for people like me. If I'm able to learn how to use this tool, it is a sign that the tool was developed by a company that has been thinking over the twenty-something years and is able to demonstrate the intention of creating tools that are accessible to any maker."

3. The creator's journey is in the near future.

Platforms must work with creators through their entire process according to Khe Hy. This is true whether it's making sales pages user-friendly or making a checkout process extremely easy. This is a requirement for features to manage workflows involving affiliates and upsells.

"Creator-friendly means something that is mindful of the requirements of the creator."

Khe Hy RadReads

It's a way to determine what the future holds for the person who came up with it "before they have a clear idea of what steps should be taken to achieve their goals," he explains. "A majority of the times it's because people start by offering something simple, prior to expanding their offerings."

Platforms that are not sensitive to creators strain

It can be a little uncomfortable to discover that you're not receiving the assistance you require from a platform you rely to manage your business.

Like Em, Becky has found herself being treated with silence. "I began my journey creating courses using an application that did not have adequate customer support," she shares. "When I encountered difficulties in contacting them, I contacted them via email. I didn't get an automatic response to verify that they got the email. The company did not respond to most of the questions I requested."

The significance of providing an experience that is positive for creators does not end with assistance for customers. Businesses have the chance to consider the requirements of the creators above any aspect of the user experience. If they don't, or not taking advantage of these opportunities makes creators feel like they're entirely in control of the platform's decisions.

When you're Adrian an online platform , the lack of respect for creators seems to suggest that they're constantly making changes or taking away options that force him to understand how to use the software. Talking to the people who claim to be experts doesn't feel like a dialogue, even knowing that like Adrian states, "you can clearly see the effort they're making to ensure the user to invest longer and spend more money within the context of their platform."

The most challenging incident Adrian was faced with as a designer as well as a business manager, was using the tool to create websites. "It was a long time to understand how to complete the most basic tasks, and was susceptible to mistakes at any time in the event of an update to a plugin or just luck" Adrian recollects. "Knowing that my own websites along with the websites for my clients as well as customers may cease to function in any moment, despite the fact that it's expensive to acquire the necessary tools to create professional-designed websites it is an absolute travesty."

It's not difficult to notice his blood pressure rising when he's said "Just being aware of these platforms makes me angry, confused, and powerless without any ability, power, or control. worried about what can go wrong, even though I don't have any influence!"

How to find creator-friendly platforms

Similar to the majority of the purchases creative people make, they're guided by the brands they use. But like Adrian says, they're developing their experience of identifying a platform with a focus on the needs of the creator:



What's the end result? They think they've taken the right decision, but are exhausted every day they need to resolve the problem all by themselves, and without assistance from their service suppliers."

What are you expected to stay clear of? "Tools which increase the cost of their services because of the growth of your databases similar to the vast majority of businesses that offer mail marketing. Service that require additional payments or hidden costs in the subscriptions they have to use templates, courses, or other information."

You should also be mindful of any equipment which may cost a lot in the beginning especially at the beginning of your venture. Khe recommends "Creators will pay the money to get services but when you begin to become too expensive- either via tiering your plans or by deciding how to plan your strategy The cost may become too costly, or at the beginning of your journey." Adrian says, "Having to pay over $100 per month upfront in order to understand how to use the platform, or to find out how you can earn money there simply isn't feasible for the majority of creatives."

What are the features you should be looking for? Adrian recommends seeking out tools developed by the creator who stood out at the start and who offered an affordability, top-quality help from the client, and total transparentness of the company.

"Although this may sound cliche Ask yourself what are the core values and the purpose and vision of your company? What do they plan to accomplish in the future? Are they truly looking to expand? Maybe they've come up with an item or service they're currently trying sell but they don't plan on expanding it?"

-- Adrian Dalsus, Despegue Musical

There are several other elements that make the platform more enjoyable for the user. It is the way in which fee structure is set to allow for direct payments . (Learn more about how 's CEO, Spencer Fry, thinks about creating an environment that is positive for creatives and the reason it's one of the fundamental principles for the company.)

As Becky puts it, "There are always choices. The money I earn is going to people who really care about my experience rather than just making money."

The Creator Friendliness Index

The Creator Friendliness Index uses 20 rating factors to determine the level of how welcoming the policies of a company is to creatives. Check out the many platforms at your disposal

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