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What did happen? KRS Astrology Became Wildly Successful in a specific niche

Jul 7, 2022

It was during the time Kapiel Raaj was working in his office, he discovered his true passion.

This passion was not at the mortgage company that which he worked for (big surprise) The reason was Vedic theology of astrology. As he became more interested in studying the planets, he was more interested in them as opposed to work, he decided it was the right time to transform into an online creator, and lead the life he would like to live on his own terms.

Do you want to take a leap?

Vedic Astrology is a part of the family of his parents; both his uncle and grandfather were practicing astrologers, and Raaj is convinced that he's going to join them, too. "I first began studying charts of astrology and the various planets, and I learned a lot in a short time," he says. "I believe it's within my DNA ."

Bullet points are a part of Vedic Astrology (it's unlike other astrology that you've heard of)

  • As opposed to Western astrology Vedic -- also known as Hindu astrology began within India as a system believed to be utilized since the time of 10,000 B.C.
  • It's related to the other techniques of the past like yoga and Ayurveda It is intended to aid in knowing how one's life is.
  • As per Raag, Vedic astrology can help predict career, relationships as well as financial prosperity with specific planet positions within an individual's astrological chart.

After realizing that his calling was to help people understand the science of astrology, he set up an YouTube channel on the internet in 2009. In 2009, he uploaded videos about specific topics that relate to astrology. In 2010, he changed his channel's name to that of what the channel is currently known as, KRS Astrology. Now, there are over 454k people who subscribe to the channel.

"It's tiny compared to those who are able to boast 15 million subscribers within five years," he says humbly. "But my business is specific and there's not a lot of people that are aware. ."

Raaj didn't think it was feasible to make it this successful in such a field. But, his desire to give back what he enjoys -- no matter what was the outcome -- led him to make an idea to build KRS Astrology. KRS Astrology is now an extremely lucrative online-based course business. There was one option was the only way he could earn cash, and his determined approach was among the reasons for his success.

Presently, Raaj lives a life that is full of inspiration and turned his passion into a business. How he managed to make the change:

The creation of his first course

Looking for a way to give more precise and in-depth knowledge, Raaj decided to create his first KRS Astrology on the internet in the year of 2018. The site received a great deal of people's requests to have an online course and this was the natural next step; with his fans interested in the ways that Vedic theology could do to improve life, the classes that delve into every subject will allow Raaj to provide his students with more value than YouTube would allow.

When looking for a platform to host courses He discovered .

"It appeared to be the easiest platform" he states. "All I needed do was to upload the lessons and videos, organize them in the manner I wanted to, and then write my own tests. Additionally, I did not have to worry about the payment option as it was already integrated. ."

The first course he created was Vedic Astrology Simplified. The course walks you through the entire process step-by-step and the first lesson focuses on the place where Vedic astrology was born the next lesson is focused on each astrological planet, house or sign. The lesson three covers the lunar mansions. Lesson 4 focuses on time-cycles and so forth.

The other courses focus on the specifics of the astrology. "It's sort of similar to studying math," he says. "Once you learn the basics it's time to know more about the fundamentals of integers, derivatives and calculus. My classes all stem in the core concept of Vedic Astrology, and all provides specifics regarding the system ."

Sharing his passion and finding an audience to share his love of music

According to Raaj, his entire fan base was built around YouTube Many people discover the channel by looking on Vedic Astrology information via Google or similar search engines. They after which they visit his YouTube videos which show up via search results from Google search. "It began as a solely focused on Indian audience, but then I realized that viewers from places like Europe and South America also wanted to learn about it," he explains.

However, Raaj's aim wasn't finding a particular set of people to speak with, but he wanted to share his enthusiasm with all of humanity.

"I determined that I don't really care about who was watching me, I'm going to just share all I can. I was not wanting to do anything except Vedic astrology. Why I did not do it was to please anyone else, and I didn't consider it a matter of whether anyone liked my work or not. It was just me making these videos in order to spread my love for Vedic Astrology ."

In fact, this kind of fervent belief is what's led to his wildly prosperous career. He believes that you just require that the first student take the course and everything follows following that.

"Once you're authentic and sharing the things you're passionate about, people will admire your authenticity and seek to be inspired by you. If you create something that you're passionate about, others are bound to be interested. ."

Finding his niche

The following of Raaj's started to expand rapidly -- and it was apparent that he was fulfilling his desire to create specific videos on Vedic Astrology. He suggests creators of online courses research what the audience's needs are to meet their audience's needs and then "fill the gaps they find on the streets ."

He says, for instance that there's a moment when there's no discussion about something specific however you'd like to have someone else do it. "If you'd like to see specific information available through TikTok, YouTube, or Facebook Make sure you fill that gap," he says. "You will be able to be sure that there are other people seeking similar data."

Marketing made easy

Contrary to popular opinion, Raaj doesn't believe that everyone needs to spend funds in marketing. Actually, he claims that he's never received a penny for his marketing. Although he has posts on Instagram and Facebook, YouTube is his main focus -- and majority of people who buy the courses are through YouTube. Users simply click the weblink within the description of his videos, pick a course, and they will be directed to a straightforward check-out form, which is linked to Stripe and PayPal. "The procedure is similar to a well-oiled machine," the founder claims.

After students have completed an whole course, they are on his mailing list. When there is an announcement of a new course the instructor sends an email to all students who might decide to purchase the course. His method of marketing is easy and focuses the entire effort into producing high-quality content that is able to sell itself.

Offers payment options

The course he is referring to as the main one is priced for $359. Smaller courses range from $100 to $149. "The majority of my clients are from India and they are middle-class families. I did not want to charge massive amounts of money which most people wouldn't be able to pay," He says.

To reduce the expense to purchase a course Raaj permits students to purchase the course in one lump sum or as installments. For instance when you opt to make payments in two installments in the beginning, the first portion of the amount will take place during the month in which they sign up to the course. Then, the second installment is going to be due the following month. People can divide their payments into as many as 10 portions. "Then you don't have to worry about paying huge amounts of cash in one go," he says.

"What I've discovered is that, if you want someone to make all of their payments in one sitting, they're likely to be somewhat uneasy. But, if you permit people to pay for a handful of installments over a couple months, they'll are more comfortable. It's great for people to have the chance to ."

In addition, he provides subscription courses, in which students pay monthly fees to enroll in a particular subject or course. "If you don't plan to create new videos each week, then no, you should not charge a subscription fee," he says. "But when your students are receiving streaming live from you every couple of days each week, yes, you should be charging them a monthly charge since you're providing them with your the time and effort ."

He also sells his works online, and he loves being able to put all of his works on one page.

Teaching in the same way as you'd want to study

When creating an online course curriculum, Raaj advises teaching in the exact way that you would like to be studying. The result is that the presentation will be as authentic as is possible.

In the case of Raaj his courses, the method is straightforward It takes him 2 weeks prior to going into creating content mode within KRS Astrology, where he is working nine hours per day to perfect each lesson. When he's engaged in the creating procedure, he's not telling anyone else about the curriculum which the instructor has created. According his own experience, this lets to ease some pressure from his own shoulders. When he's uploaded all the material from his course in PDFs, including test sheets, and certificates, he announces his course. "I uploaded everything before, so that they have the option of studying at their own pace If they wish to complete the course in one day, they could. If they'd like to finish the course in 2 months, they're able to," he explains.

The very first video is created by the instructor in each course is an introduction. The video explains the material by step, or lesson-by lesson, with the more complicated content coming in after. "This helps ensure that learners are able to establish a solid foundation on the subject as well as not be turned off by thinking it's too complicated," he advises. "Start with a simple and easy approach so that they are eager to learn more, and break down your material into the clearest and concise manner you are able to. ."

Start with less basic information also improves the chances of completing the course Raaj says. Raaj. In addition, he gives the certification of successful completion following each course, which motivates students. "This gives them a sense of accomplishment," he says. "It creates a positive psychological impression and makes you feel good. ."

The biggest obstacle he faces in his online-based course is the amount of time required for the creation process. "Although the process is time-consuming but it's something that you'll only do only once, and you'll see crowds coming in," he says.

The power of being yourself

Passion was always an important factor in the rise of KRS Astrology, however the discovery of his own niche has been one of the major factors in the success of his classes. In the same way, he explained earlier that it was a "pothole in the road" that needed to be filled - it was filled only by his own unique approach and understanding of Vedic Astrology.

"There is a niche that is for everybody and everything and there are enough people around the world and share the journey."

His most effective and most straightforward recommendation is to simply be you and tell the world what you are passionate about. "You're unlikely to achieve success if you're working to make some extra money," he says. "You should be completely that in love with what it is you're doing that it makes you want to follow through no matter the ."

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