What can be done to increase sales for Current Customers

May 13, 2023

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Hello, smart business person! Are you willing to boost your sales with your existing clients?

So, get ready, because we're about to open your eyes and teach you how to delight customers, boost the revenue of your business, and improve customer loyalty in one!

Forget the expensive advertising and boring sales calls. It's time to switch to the model of recurring revenue, an increasing trend that is taking the world of business on a flurry.

In this blog, we'll take steps by step through the process. So you're able to include membership and subscription options for your customers.

Let's get started and discover the secret recipe to increase sales for the existing customers!

Equipment You'll Need

First, let's make sure you're well-equipped with the essential equipment to make this happen. Below is a listing of the tools you'll require for you to reach your goals of increasing revenue.

 1 WordPress

If you do not have already a WordPress site already an efficient and easy-to-use platform is the foundation of your online enterprise.

With its extensive range of themes and plugins you'll be able to have everything to design a striking, and versatile website.

Say helloto the most powerful membership plugin available for WordPress!

will help you create and maintain a premium membership site, so you can provide exclusive content and perks to your clients.

Think of it like the key weapon you'll need to make your recurring income model a huge success.

By having these four tools You'll have the tools to impress your customers, and increase profits and customer loyalty to your company.

How can you increase sales with existing customers

Do you want to move your business to the next level and uncover the secret of growing sales for current customers?

Let's get rolling!

Step 1: Install WordPress and

To kick off your journey to increase sales among your existing customers, you'll need to set up the foundation of your membership site.

And when it comes to online businesses, a solid foundation means WordPress and . Here's how to make this powerful pair and running.

Install WordPress

This platform is user-friendly and comes with many themes and plug-ins, which means you can create a visually appealing and feature-rich website.

Find

TIP While there, take a copy of the Identification Key for the License into your clipboard.

Install the plugin

Log into your WordPress Dashboard, then go to the Plugins > Add to the list > Upload the plugin.

Download the zip file of plugin you just downloaded, and select Install Now. Click Activate The Plugin.

After installation, go to > Settings. Under the Licensetab, paste your license number into the License Keyfield.

watch >> the steps to install WordPress

Congrats! You've installed WordPress and it's installed.

You're now ready to move on to the next step: designing your membership website as well as optimizing it for increased the number of customers you already have.

Step 2: Sell Subscriptions for Your Service

are the secret sauce to boosting customer loyalty as well as increasing sales among current customers.

With the help of your offer, you can create an steady and predictable income source. In addition you're providing your customers with an incentive to stay and interact with you regularly.

All kinds of businesses across all industries have benefited from the subscription / membership model. As an example...

Physical goods

Businesses such as Manscaped and Who Gives A Crap provide monthly or quarterly subscription boxes.

They also deliver grooming supplies as well as environmentally friendly toilet paper to the doors of their clients.

Food and drinks

Panera Sip Club provides a monthly membership with unlimited coffee, tea, and soft drinks. It keeps patrons coming back to establishments for refills on a daily basis.

Services

Been to wash your car recently? If yes, then you've seen the uber-popular auto wash service that several businesses have taken it up.

And it's a pretty good bargain. Customers get monthly unlimited car wash packages that allow them to keep their vehicles spotless. They don't need to fret about separate charges for washing.

This model can work for any services - like dog grooming, haircuts or pressure washing - You name it.

It's the ongoing business trend that keeps on giving... literally!

The nuts and bolts

Create a membership level

In the dashboard of your WordPress dashboard, navigate to the menu Memberships > Add New. There, you'll be able to create several levels of membership, each with their own distinctive options and pricing models.

For example, you might possess a premium, basic or VIP memberships, with different amounts of access to offerings or services.

Find out more suggestions of pricing models that can increase the amount of money customers spend.

Set up the recurring bill

You must enable the recurring payments option.

Create access rules that you can customize

Following these tips, you'll be well on your way to creating an online subscription service that boosts the number of customers you have and helps them stay faithful to your brand.

Step 3: Offer monthly, weekly and Annual Subscriptions

If you've observed a decline in customer spending you might have a reason for it. It could be that they're unable to afford your goods or services upfront.

You might blame inflation for the pinch.

Many people feeling the pain are still interested in and appreciate the advantages your business can offer. It's just not possible to pay everything in one go.

This way, you'll be able to cater to a wider range of customers. And you can make sure you're able to provide services for those who are waiting for their next paycheck.

Flexible payment methods make your products more accessible to clients with financial challenges Certain. They also assist in build trust and loyalty.

When customers feel you accommodate and can understand their financial circumstances and their financial situation, they're more likely stick around and continue using your offerings.

To set up the possibility of flexible payment methods  the following steps:

Create multiple membership levels

In establishing your membership levels in , consider providing different payment options at each level.

As an example, you can have a basic membership with the option of monthly, weekly, or annual options for payment so that customers are able to choose the one that best fits their financial situation.

Modify payment options

For each membership level, indicate the price for diverse payment options (weekly and monthly or annual).

Provide flexible solutions

Let your customers who are already paying you that you provide flexible payment options to meet the needs of your customers.

Make sure to highlight these choices on your website, your marketing collateral, as well as by sending out email newsletters. Make sure you emphasize the benefits and ease of use they provide.

Step 4: Get the Red Carpet with a VIP Membership Step 4: Roll Out the Red Carpet with VIP Membership

Not all customers are equally impacted by these unpredictable economic times. And there'll always be those people who have a loyal customer base and are willing to stand up for small companies regardless of the situation.

Set up a dazzling VIP membership level with premium services, to give these clients the chance to give to the cause. In the meantime, shower them with appreciation in the forms of perks and exclusive benefits.

Here are a few VIP membership concepts:

Sneak peeks and early access

Your VIPs should feel as insiders by giving them exclusive access to the latest products or services before they are revealed to the public.

Top-secret discounts or promotions

Offer hush-hush discounts, sales, or promotions exclusively for VIP members, making them feel extra unique for their dedication to your business.

Priority customer service

Make your VIPs feel like a king by providing them with the fastest connection to the customer service team and ensuring that they don't have to wait in line.

Access to a treasure trove of top-quality video

Access a wealth of top-quality exclusive content that is only available to your VIP members. Imagine videos, articles webcasts, webinars, or other online courses tailored just to them.

Tailor-made experiences

Personalize the VIP experience with custom-designed suggestions or content that is in response to the preferences of your customers.

To set up the VIP level of membership that truly sparkles, follow these steps in :

1. Make a VIP level membership

Within the dashboard of your WordPress dashboard, click > Memberships and then Create New, and conjure up the new VIP level that has its own distinctive offerings and pricing structure.

2. Set up VIP Membership

Specify the pricing, billing cycle, and any other necessary details for the level of VIP membership. Again, don't forget to turn on the recurring payment option.

3. Install the velvet ropes

Under Rules in , create access rules that limit premium content and perks for VIP members only.

Step 3: Boost Customer Loyalty Further with MyCred

The provision of subscription-based services is a fantastic way to increase profits with customers who already have. So why not take the next step by integrating a loyalty program to sweeten the deal?

In the end, a five percentage increase in customer loyalty could result in a 25% to 95 percentage increase in revenue. No joke!

These kinds of rewards are proved to keep your clients interested and motivated to do business with you.

1. Install MyCred

Within Your WordPress dashboard, go to the Plugins > Add New Search for the plugin , and click "Install Now". When the installation is completed, activate the plugin to begin setting up your rewards system.

2. Set up MyCred's settings

Click on MyCred > Settings on your dashboard, which is where you'll have the ability to set up various elements of the loyalty program.

You are able to personalize the points system to suit your needs, establish point logs, and choose how your customers can earn points and redeem them.

3. Find earning opportunities

MyCred has a number of options for users to earn points. These include commenting on blog posts purchasing products, commenting on blog posts, or referring to friends.

Make these opportunities relevant for your specific audience as well as the business model you are using.

4. Incorporate MyCred into

Your customers will earn points and enjoy the benefits of a subscription, further boosting customer loyalty and satisfaction.

5. Encourage points redemption

Provide attractive options for redemption in order to entice customers to use their precious points. It could include special products, discount coupons and even physical items.

It is important to make sure your rewards are enticing and valuable. That way your customers feel inspired to continue earning points and engaging with your company.

Step 4: Keep Customers In the Loop

Communication is crucial when it comes to maintaining loyalty to customers and growing sales.

The use of email campaigns continues to be an efficient in keeping your clients informed, entertained, and excited about the products or services you offer.

With this next-level marketing automation tool, you can create personalized email messages, segment your target audience and monitor campaign performance with ease.

1. Join us to be a part of ActiveCampaign

2. Install this add-on ActiveCampaign (Lists Version) Add-on

follow these 6 steps to install and set up use these 6 steps to install and set up the ActiveCampaign extension.

3. Segment your audience

4. Design personalized email campaigns

Craft engaging and personalized email content. Inform your customers about new products, promotions, or any updates on loyalty programs.

5. Monitor and optimize

Monitor the effectiveness of your email campaigns using ActiveCampaign's robust analytics tools.

Utilizing the power of email marketing tools you can keep your customers informed and provide them with a an experience that is personalized.

These strategies not only boost loyalty but also increase sales with your existing customer base.

Conclusion

Harness the power of to rocket-boost your sales with existing customers. This is the secret weapon you can use to keep your customers interested, entertained, and spending like they have no time to rest.

Here's the best way to boost sales for current customers:

  1. Create a new account the settings on your WordPress website to monitor memberships and paid content.
  2. Offer flexible subscriptions,
  3. Roll out the red carpet for your VIPs, to spur to spend
  4. Let your customers feel as if you've landed the jackpot on loyalty with MyCred.
  5. Maintain customers' interest by sending relevant messages via email - keeping them engaged, informed and itching to know more.

Make your customers raving fans and watch your sales skyrocket with the might of at your side.

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 Are you able to offer more ideas for increasing sales for current customers? Share them with the community by commenting below.