Veronica Green is inspiring educators to inject more fun and fun into the early childhood environment The children and teachers are flourishing with her.
Discover how author Veronica Green is helping educators to incorporate more fun and creativity into the early childhood environments of their children - and building a business with authenticity.
What would happen if children could lead their own educational journey and explore the world using imagination, creativity, and play?
In the wake of realizing that conventional learning methods weren't always effective and early childhood educators Veronica Green set out to solve this issue. The results she came up with revolutionized everything.
Today, Veronica is an early childhood consultant and the founder of Cultivating Confidence , a business that assists educators in planning engaging educational activities, analyze student behavior and create deeper bonds through creativity and play.
Here's how Veronica leaned into her own experience to be an industry-leading figure, changing how we teach children along the way.
"When I started learning more about loose parts play I discovered my creative side again."
Before Veronica embarked on her creative journey her life was full of different roles, including early childhood educator, and mother to a son who has autism.
The instructor was operating an accredited program for children at her house and learning to navigate her son's unique needs. Traditional activities didn't work for him therefore Veronica dove into the research to find solutions that worked for her children as well as her son.
It was the catalyst that led Veronica to "loose parts play" a child-led, play-based education method that lets youngsters use their unique objects from everyday life and their imaginations to create sense of the world around them. They problem solve, explore the world, create, apply divergent thinking, and, most importantly, to have fun.
Veronica discovered other methods of teaching children that put inquiry and play at the forefront.
Her creative thinking, patience and persistence paid off. Veronica was able to comprehend her son, his methods of communication, and his behaviors while simultaneously offering support to the children under her care.
"Going through it really changed my identity as an educator and as a person," Veronica explains. "It allowed me to see the world in a different way, with fresh perspectives."
"My child is my greatest teacher, to see the world differently, to go against the grain...and having a blast while doing it," Veronica says on her website . "My son has taught me everything."
They appreciated her transparency as well as her capacity to create an engaging, diverse learning environment. She thought outside the box as an educator, and the students benefited. People wanted to know more.
"When I began to learn more about loose components play, I found my creative side again. .... It brought out my creativity when I was in my ECE position. I posted photos as well as the "whys" behind what we were up to through social media. other ECEs got involved and even asked questions."
Veronica was aware that the education methods she was studying could help early childhood educators reach thousands of children. She was hoping to one day share her experiences on a large size.
"I recorded my first courseon my smartphone in Starbucks after my 10 hour days, and I still have it going."
One of Veronica's first products was an online course about sensory needs. In it, she shares the latest research and personal experiences with working with her son.
"I recorded my first lessonon my mobile in Starbucks after the 10 hours of work, and I'm keeping it in the process. The format is the same. I haven't changed it. People have also been able to get an diagnosis and the help they require following the treatment. This is a wonderful thing and I'm honored for this."
Her authenticity and authenticity helped her course distinguish itself from other courses available. By showing the real experiences and challenges of her journey, Veronica helped other families as well as educators feel better supported and inspired.
The host explains how early childhood educators feel like they have to stay "on" all the time and can't show emotions. Her show incorporates a personal aspect by discussing the real issues and the way her family has overcome them.
"A large portion of the time was about sharing our experiences. I'm very willing to talk about the great of the worst, as well as those not-so-great times since that's what we've learned from." Veronica explains.
As well as her highly successful course, Veronica also offers live seminars which she packages and makes available for purchase as replays on-demand.
They cover topics such as the use of loose play in making spaces that are centered around curiosity, which teachers can utilize for their professional development .
"I love being present in person and teaching, because I'm in the present in the moment. While recording, I feel like I get too in my head, and then I lose the words I'm saying. .... However, when I'm talking on Zoom or in a class, I feel like I'm in the zone. I've taken my notes. I'm good to go. Also, I think my content is more effective this way."
In the next installment, we'll look at how Veronica employs to manage her company from behind.
"[...] created more time for me to focus on my business instead of problem-solving my business."
The creators must have a safe space to deal with the nuts and bolts involved in running a company. lets Veronica make her tools easier to use, stay organized, and less worried about technical issues.
"I wanted to avoid spending all of my time thinking about how to market something. With this, I could simply go into the business and create a product," Veronica says.
Educators can purchase Veronica's products through her site without having to change applications. When they log into their account to access the resources the interface of Veronica's matches her branding for a harmonious, professional look.
"Customer experience is crucial. I wanted [things to be easyto use]. Early childhood teachers are tired. The majority times, ECEs have to do training on their own. In a majority of time, it's unpaid. So it's really important that it's easy for them," Veronica emphasizes.
"It has solved many of the biggest problems that I had tech-wise, and it created more time to focus in my business rather than solving my business's problems. And that's significant. I didn't realize how much time I spent troubleshooting until I could move the entire thing across."
We'll be looking at different ways Veronica has found success in her career and share her advice for aspiring creators.
"For the first three years in my company It was all about creating content. Now I don't need to produce more. It's important to maximize it."
When it comes to material, Veronica knows that having there is no guarantee that more content will be more effective. She has a message for creators: you aren't required to remain on the hamster wheel of continually generating new content.
For Veronica, it's less about the quantity, and more about high-quality.
"I am not sure I have to write 200 blog entries . It's a lot. They won't be seen by anyone. If I have a solid 30 to 50 pages of content, that's quite a quantity. I can always go and make changes. It is possible to change my mind... I do that to keep my creativity flowing."
"I'm obsessed with repurposing the content. Always. Every video I've ever created ..., it's made to the highest quality."
Repurposing content is the process of take one piece of creative work and transform it for different channels and mediums.
"I'm always interested in reuse of content. Always. Every video I've ever made ..., it's been used at its maximum," she explains.
"I have just made an YouTube video and it was derived from a blog article that I have written very well .... It's time to add the video on the blog. And then, I will share it on social media regarding the clip. I take out clips, I take out quotes, then I share the pictures, and I create carousels. .... Then I send an email to my followers about it."
Veronica emphasizes that creators shouldn't get pressured into creating new material when they could often repurpose what they already are using in creative ways. Through reformatting old materials it is possible to work more efficiently rather than making it harder.
"I believe that everybody in our digital society says you've got to make new content every week. I feel like, as an artist it's exhausting to keep up with the same thing. If I'm motivated to make something that's amazing. If I'm not motivated, it's not going to be good. If I get one new video or blog post up a month, I'm okay with it."
But there is one aspect Veronica does every week, no matter what by sending a text message to her email address.
"I've been consistent emailing every once a week since I put it on the top of my list above everything else which has significant."
In the beginning, when she decided to begin offering workshops, she was amazed at the way other entrepreneurs gained new customers.
Since the beginning, word-of-mouth as well as social media have proven to be huge growth drivers on Veronica's lists. She also offers various lead magnets for free designed for her ideal customers.
As people need to sign-up for your mailing list in order for leads, everyone wins. Creators draw subscribers attracted by their areas of expertise. Additionally, people are able to learn new things.
Over the last few years, Veronica took it as a priority to email her subscribers every week. Her PDF newsletter has been rewritten. newsletter, and has now written out of her heart.
"Now, I use [my weekly email] to express my creativity. My Mondays are when I write to start my week off, and I write my Sunday email for the next week. I plan out what content I'd like to compose however, I compose from me. This is how I attempt to embrace my practice and work at improving my craft. I feel like it's more genuine. It's more of me."
Genuineness is at the heart of what Veronica does, and the emails she sends out every week are no any exception.
"Carve your space so that you can work on your craft."
One of the biggest advices Veronica has given for success? Make time to practice your skills.
Don't get so caught up in running your business that you forget what you were trying to accomplish when you began. Spend time enjoying the things you're teaching, and enhancing your knowledge.
"Carve your space in order for working on your craft Whatever it may be," Veronica advises. "When you begin running your own business, you do not practice any of your own work. You spend most of your time managing the company instead of doing it."
Last but not least, Veronica emphasizes how important it is to follow your own path . Don't let comparisons and outside views cause you to lose sight of the goals you want to achieve.
"Listen to what people discuss and share however, take everything as a smidgen of a tidbit," she explains. "You aren't aware of everything happening in the background. It's not clear the size of their team of people. There's no way to know the amount of budget they must put into marketing. There's no knowledge of that. It's just only a specific aspect however you're not privy to the whole situation."
"That is a comparison that can hinder you and stop your progress. Take note of it. However, ask yourself how can I apply this to me? Don't be compelled to replicate it in the exact same way simply because it did for them."
It's a rerun of the suggestions of Veronica about creating content and finding a workflow that is suited to your personal needs.
The world of digital marketing advised her to release weekly new content, Veronica tried it -and then decided it wasn't suitable for her company. She did not make a dime because she would spend all day creating material.
Today, Veronica has honed her method of operation. She produces fewer pieces of content per month but never sacrifices high-quality. Every single thing she creates is focused on generating more revenue, increasing her reach, and getting her work to the attention of incredible early childhood educators.
"It was a long time to stop listening to all the advice of people telling me what to do. My voice was lost through this," she recalls.
"You have to figure out how to make this life be a success for you. Everyone has personal issues to deal with. Every person's story is distinct. It's possible to get there. You must believe in yourself. You really, really do. There's a chance you'll doubt it. You're going to hate it. It's time to end it, but you just have to be convinced."
Today, Veronica is making a significant impact on early childhood education through using her knowledge of the field and honest personal experience.
She's built her business on her own terms and is focused on quality rather than the quantity of content. She's repurposed her work and ensuring her list of email addresses are maintained, and carving out the space for her to work to her work.
Veronica has helped many educators better serve their students, and we know she's just starting. We're eager to find out where her creativity and drive will lead her to next.