Tips and strategies to make sure your video projects are managed flawlessly

Sep 10, 2023

The proper management of projects for video makes all the difference between an efficient and punctual process for production of video and poor execution of a marketing plan.

Without it, you'll end up skidding through long Slack or email messages each time you try to find a particular video. If you're lucky, you might even abandon the search altogether.

This could mean you don't get the most of your amazing video storage.

It is important to know what do you need to make the workflow for video that provides a bird's eye overview of every video-related activity.

We've got a solution to help all of.

In this article in this article, we will outline the steps you need to take in order to set up your production and distribution workflow in place and running. These blueprints will help you to develop the methods for producing videos and a timeline.

What exactly is Video project management?

Video project management is the method of organizing the production, control and distribute video content according to a set schedule.

The aim? to break down silos and encourage teams' cooperation across various film production stages, as well as increase the public visibility of ongoing projects.

In the end, having a clear picture of the production process will help you meet your video production goals to produce video content within your allotted budget, as well as, most importantly, within the timeframe you've set.

How does effective video project management seem? It's visual, collaborative and unison.

What are the phases of video production?

Before going into more detail we'll take a quick review of the various phases of making for video, which will be included into your project management.

1. The pre-production of the video

The phase of pre-production covers everything from concepttion to budgeting and scheduling all the tasks required in the stage of production.

It breaks down to the following sub-stages:

  • Conceptualizing and planning ideas and concepts. thoughts and ideas,including the set of goals for videos campaigns.
  • Preparing your tools. Gathering needed equipment and test operating them.
  • A schedule should be created to cover every step that's required, for example videos, briefings on video, retakes videos as well as editing.
  • Locating a scouting site. It doesn't matter if it's an outdoors location or indoor one the shooter must go to the shooting area and check whether it's in good working order.

Step 2. Production

It is a reference on the 3Rs.

  • Reviewing. Check your work and see whether it is worthy of editing, requires editing, or requires the redo.

Step 3. Post-production

Post-production work centers around piecing pieces of raw material into a coherent story:

  • You can add narration or audio either way, or both.
  • Add animations, graphics, unique effects and corporate assets, such as the logo.
  • Editing the video for the necessary transitions and B-roll footage when necessary, fixing color, the saturation of the video and any other technical details.

The fourth step is distribution and Marketing

The production of video is not complete without an approach to distribution. It's not like sending an internal video to your employees who are your best.

Here's what's involved:

  • Create a list of your video's promotion including all channels and methods that you'll use to promote the video. Specifics depend on videos' character, its purpose, as well as what your target audience.

Tips to enhance your process of managing your video projects

As we said earlier, the application that manages video projects and an archive of videos are everything you need.

However, you are able to pair the two tools with additional ones to help you coordinate your workflow better:

  • Slack as a different communications tool.
  • Evernote is a note-taking app, to help you organize your thoughts.
  • Zapier can connect applications in your workflow to automate processes that you do repetitively. For example: connect, and Trello whenever a new video becomes available, the video will be removed from Trello to the Video Library.
  • Google document to share video shorts, scripts and checklists and templates in editable documents or ones which allow users to leave comments and share any concerns or ideas.

Two tools are the most important that you'll need are:

     1. Trello

Trello is a Kanban-style organization tool that could be utilized as a complete video project's home from concept to launch.

With its visual appeal It is possible to determine the project's level - concepttion Production, production in pre-production, or even finished. This is just a few ideas for columns you can build using the Trello board.

If you'd like, you can also break each stage into smaller stages, so that the columns will include the following: briefing, brainstorming, scripting, talent acquisition, recording or shooting, editing and more.

Once you've set the online Kanban board's skeleton, begin creating the design. How? Create projects in the shape of cards in each column.

Complete each form with details regarding your idea. Include a brief video. It is also possible to build a sub-task list on each card. Set due dates for every card, or on each item on the checklist, including specific team members for every checklist item or card, to assign duties.

The best part is that they're movable. This means you are able to shift them about columns and see progress unfold in real time!

Tips Record your workflow by writing down how you're using the manager to organize your work flow. In this way an individual who is brand new can quickly get to terms with the software to manage video projects.

Board members also are able to comment on the work of any member and collaborate with ease.

You have the option of adding Labels to each card. Labels can help you with choosing the type of campaign for each one. For example, add labels like 'onboarding video,' 'demo content,' 'marketing video,' and more.

Don't prefer seeing your workflow process in Kanban way? Check out your board in Calendar format.

P.S. You can use any other project management software like Asana, Airtable, or other If Trello doesn't suit you.

     2. Video Library

If you leave videos that are finished in the 'done' column, you are creating a place for them to gather dust. The best, most intuitive way is to put the entire collection into the library.

What are the pros? Many, which include:

  • Create videos according to department, team, or subject. (Psst! The folders are divided into subfolders to help you arrange your videos the way you'd like).
  • It's simple to locate and share relevant information quickly. There's no problem if it's difficult to remember a certain video's name. The library automatically transcribes videos which allows users to search for the title of any video by using keywords or captions of the video.
  • It is simple to reuse and use and, most importantly get the most value from the video content you have.
  • A greater collaborationwith coworkers using the time-coded video notes that you are capable of adding to your videos within the library.

It's an easy task to immediately stop the need to find videos of chat rooms as well as email messages (hello time management! ).

Additionally, you can choose who can access the videos library. Select to invite someone as a contributor, admin or viewer. You may be able to make it more granular by providing users with access rights to or manage certain folders or workspaces.

Defining your video production strategy

An elucidation of your specified video production program will help you determine the goals of your production, because it clearly defines the strategies, goals as well as performance metrics.

Work on the following pillars to create a solid approach:

1. Choose your target viewers. This determines the types of videos they would like to view and also the most effective way you can craft your message in order to make it easy to connect with your target audience.

2. Set goals. Set your goals. Consider what do we hope to accomplish with the material we produce? It is also essential to determine the purpose of each video and its main message.

3. Design Key Performance Indicators (KPIs). Select those indicators that can help you to gauge how efficient you are in reaching your goals that you have establish.

4. The list below provides a description of the types of videos you'll create. The best way to decide is by determining what kind of video is going to help reach your objectives the most, and which type of video people prefer (example: live streams as well as educational and video screen recording)

5. Settle on the marketing method you'll employ. Decide the channels which you'll promote the video.

6. Determine who is responsible to what job. This will help you visualize clearly which members of the team are responsible for which aspect of the production process.

7. Create budget. This could be per video, or as an entire campaign. Make sure you get the consent of all stakeholders before.

What is the best way to design a video production timetable

Another crucial aspect to consider in the planning of your video production is drawing the live plan to make sure that everything goes according to plan.

What's the best way for accomplishing this? Note down the tasks that are required during the numerous stages of video making.

pro tips

  • Set aside time for every project task. Be sure to add an extra time in the event emergency situations arise, or in the event that your team ends having an issue on a particular Monday.
  • Contact all key actors involved in the film's production. Send them your timeline and inquire the time required to finish your project.
  • For outdoor shoots, keep tabs on the weather forecast to create a humanly-possible-to-follow schedule.

Are you equipped to manage everything? video project management?

With that, we've come to a close.

It is important to know that creating an online platform for managing video production doesn't require an #hustle.Simply create your project board and move everything you plan and produce in one spot. The next step is to sign up for Video Library and build a stunning, new home for all your video content - both old and brand new.

This post was posted on here