TikTok Shop Now Available for (How to Begin)
sellers from merchants in the US and UK have the ability to connect their online stores to TikTok Shop for seamless selling to millions of users.
TikTok is the fastest-growing channel to discover new brands and products. It has millions of monthly active users as well as more than 61 billion views of the hashtag #TikTokMadeMeBuyIt.
TikTok Shop lets TikTok users make purchases from merchants directly in the app eliminating the steps required from discovering to purchase. Since the launch of TikTok Shop in the US and UK thousands of transactions were made through the platform for social commerce.
This makes it much easier than ever to sell and promote to a hugely engaged audience.
Merchants can share their Woo catalogs to TikTok Shop -- eliminating the time and effort required to add items manually. After the sync is complete, sellers are able to add the products they have purchased into their TikTok Shop, plus use the existing images as well as descriptions to produce eye-catching native ads like Live Shopping Ads or Video Shopping Ads. Purchases made through a TikTok Shop are synced back to Woo.
Woo was one of the first platforms for e-commerce to launch an integration of TikTok Shop.
"Woo is invested in unlocking the sales channels and opportunities for advertising for our merchants to achieve their primary goal- driving more sales," stated Paul Maiorana, Woo CEO. "We're eagerly awaiting being able to allow users to explore native checkout through TikTok using their Woo stores as a central display."
Phone accessory store abbyrose was one of the early adopters of TikTok Catalogs of Shop synchronizing with the latest Woo beta.
"We are thrilled to be one of the first businesses to offer this feature on the Woo platform. It's been great to work with TikTok's TikTok developers to ensure it running smoothly," said Ashley Rosilier, abbyrose chief technology officer. "TikTok Lives have been hugely success in growing our following as well as bringing us more active and enthusiastic customers. now we can tag products and allow shopping during Lives. Our TikTok followers have grown by 15,000 in the one month that we've had TikTok Shop enabled. In addition, just over 10 percent of our sales have been through TikTok Shop when it was first launched."
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