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The footer of a web page is the lower part of the page that contains crucial information for users. It is typically uniform across the whole length of the site, providing a consistent location that is at the bottom of the scroll. Think of them as the most effective supporting character for your site: It's possible that you don't notice they're the focus of your site's content, but it is impossible to operate without them. They have everything a user is looking for like contact information and links to the most important pages.

You might not think people are able to scroll all the way down the end of a page in order to engage in the area below. But studies show otherwise, using chartsbeat as well as Nielsen Norman Group finding that those who scroll to the bottom of pages are more likely to be in the lower part of a page than on the highest.

Therefore, it's obvious that footers are hardly footnotes How do you maximize the use of your footers? Here's what you need to know.

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