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If you want your ecommerce enterprise to increase its growth it's no doubt that increasing your website visits through SEO, advertising, and social media is essential. More potential buyers find your website and look at your products, the more people who are likely to purchase your products.

Similar to brick and mortar businesses However, getting them through the entrance is only one aspect of the job. Your next task is to learn ways to increase your conversion rate. This means turning shoppers into buyers and buyers into return customers.

Analyzing your website's analytics and understanding how to use the information from your KPIs in e-commerce can guide you towards making minor changes to your website that will increase your conversion rates and the total amount of sales.