How to Make a Digital Course in 2023 (9 Steps) |
There's no doubt that the digital course industry has taken hold. Digital courses are no longer a new thing. Heck your grandma is probably using them.
The digital course industry is expected to reach one hundred dollars Trillion by 2030. With a myriad of digital learning opportunities available-and a web with courses already available, you might be asking... is there room for me?
For those wanting to create an online course, the moment is right. The time is now. Yes, there are lots of people taking part. However, there are more students than ever who are willing to learn digital courses.
If you're thinking of what you can do to create a digital course in this post, we'll walk you through the process. This article will cover how to go about it about how to select a topic, plan, and deliver an amazing course that brings value for your students as well as money!
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In this post...
How to create digital course materials
4. Choose a digital course platform
5. Make a plan for the materials
What is a digital course?
A digital course is when you teach something .... Um, Digitally? Seriously digitally refers to any structured learning experience that's delivered on a digital platform. Usually, a digital course guides students through this learning through video, audio, text, or a combination of all three.
Digital courses can be synchronous, meaning that everyone is studying together. Also, they could be asynchronous in which students learn at their own pace. (We provide a complete guide on what the difference is. )
How can you make digital courses
1. Find the Perfect Students
The initial step in creating any digital course is knowing the intended audience. It's what we call an Ideal Student. If you've got something that you want to impart, you'll need someone who is eager to learn about that subject.
Enter: Your Ideal Student.
Your Ideal Student is an amalgamation of someone wanting to gain knowledge from your expertise to impart.
We must be crystal clear about the fact that courses designed for specific, targeted, Ideal students are much more effective. Each time.
Your goal, before you even begin to design your digital course, is to have a clear understanding about who the course is for.
We love to suggest that you discover your Ideal Student by talking to several individuals! Set up a meeting with 10 or fifteen people you believe are interested in your course, and ask the students questions such as:
- What are you trying to master that you require some help with?
- What's the big problems you are experiencing in your education?
- What do you most want to be learning?
- How much budget could you spend on a digital course to learn that thing?
Don't forget to also be clear about what you are able to provide. Here are some of the questions you might ask yourself while you are finding the Ideal Student.
- What are I that is uniquely competent to assist? (Hint That it's often the person you were previously. )
- What elements of my life provide me with an advantage that I cannot match?
- What topics could I think of in a half-hour without notes? (Not that you need to write this down without notes, it's just a good exercise in thinking)
2. Choose your Big Purpose
Once you have your Ideal student is in place, you can develop what we refer to as the big purpose .
The Big Purpose describes the transformation that students will go through because they take your class. You can create the Big Purpose statement like this:
3. Pick your delivery method
In the course of time, while planning how to make a digital course it is important to think about how you want to teach the course.
There are many various ways of doing this. Because digital classes exist for at least a decade many people imagine a prerecorded (asynchronous) course where students learn lesson each lesson while watching videos.
The are able to use this if it's your thing.
However, there are many choices! The cohort course is our favorite right now, which is essentially live-streamed courses for a live audience. Students love them too! This gives them the advantage of having a conversation and posing questions at the same time.
So as you think about the way you'd like to present, consider your strengths and flaws as a speaker.
- Do you enjoy an interactive presentation with some chance for error?
- Are you likely to be a bundle of nerves that could profit of a script, and the opportunity to "rerecord" when you make a mistake? up?
- Are you a good speaker or better at writing?
- Are you a singer with an amazing voice, but you don't want to show your face on camera?
It's true that when making a digital course it is pretty much your possibility of offering the course using a method that works the best for your needs. And that's pretty cool.
You can also think about the things beyond the course which can assist students in engaging and be successful. For example, we have a passion for communities at Mighty and having a group coupled with a course can be a super powerful thing.
Here are some other options you can incorporate into your classes:
- Live events
- Virtual events
- Community
- Live stream
- Member chat
- Coaching for groups
- Coaching 1:1
Think creatively about how you structure your class. Utilize every tool you have available to provide the very best experience for your students you can.
4. Choose a digital course platform
It will require a place for this to be hosted. And a lot of digital instructors are overwhelmed by their learning platform.
It's perfectly normal. There are so many options. Many people choose the option they use.
It's not necessary to get deep into details about choosing the right course technology here, but we'll do it in this article .
However, based on what we discussed above Try to select a course platform that gives the flexibility. It should allow you to conduct a live class should you choose to. You should be able to connect the live course into an LMS and then resell the course. It should be possible to easily add things like community, live events, or coaching when you'd like to.
This is why we integrated courses within our community platform on Mighty. Our flexible Spaces give you everything you need or desire to create an educational course that packs punches including live streaming, integrated live events and an LMS. It also includes member profiles, discussion forums as well as all chats and messaging and an array of content options.
5. Design the material
At some point you'll begin making plans for the content of your course online.
If you identified your primary goal above, it's a good idea to connect it directly to the educational goals that you wish your students to achieve.
While you design the materials to be taught in your online course Make sure to look backward. What are you hoping your students to accomplish? If so, how do you need to teach your students about that task?
Beware of the urge to put into everything you know about a subject. Focus on the stuff that's going to get your ideal student to the change they're looking for and need.
Create an outline of the content to be covered. If you want, use an LMS to plot out the lessons each one will comprise of. Even if you end up teaching a live course This is a useful practice. From there, you can draw out the purpose for each class and also the content.
6. Presell
It's not necessary to do this. However, if you're creating digital courses, pre-selling could be an awesome option. It's basically having people pay in advance before you begin teaching the course.
Preselling is extremely effective with cohort courses since you teach the course when students are willing to be present. However, there is a way to set up asynchronous classes also.
There are a bunch of benefits to using this.
- Get your revenue up front to ensure you're successful before you begin. (You may also decide to reinvest a portion part of it into the course, if the ).
- It's easy to get a idea of whether the people are interested in to take the course or not.
- If you aren't able to sell it, don't create it! Instead of wasting the time creating a product and hope that people will purchase it in the end, you'll be able to tell quickly if it's likely to be successful. There are a variety of tweaks you can do to ensure it's successful.
7. Record and Go Live
The next step is to create the lesson. If you're pre-recording the course, that means installing your equipment as well as getting ready for the presentation.
If you're running a live course, it's a bit more intense upfront You'll need to communicate all the details of your course. Get ready to go live, make sure the recordings are properly arranged and everything else.
8. Market it
If you've not sold your digital course yet Now comes the time where you need to market the course.
There's a myriad of different ways to market an online course, and we have complete guidelines that you can check out in this blog post .
However, in the interim, here's a brief guide to some ways to market your course online:
- Email your list
- Post on social media
- Invite to people directly (especially the Ideal Students you interviewed)
- Create a webinar
- Make a landing page, and send traffic to it (eg. by using paid advertisements)
- The course can be added to your website and funnel search engine traffic
- Invite your existing members of your community! (One of the benefits of establishing a community is that it is that it pays dividends.)
- Create promotional events in conjunction with other creators in your area
- Be a guest in podcasts or guest blogs
- Pitch the most prestigious publications
9. Adapt and grow
The process of becoming a successful digital course creator usually takes a long some time. It's very rarely one-and-done.
So to the multitudes of websites that claim to provide you with "endless earnings" through putting a course online and forgetting about it, it probably won't be that easy.
However, you must stick with it. Because as you figure out the best way to grow your reach, and be consistent with the program There's a higher chance that you'll find an effective course design that is designed to benefit you and the people you're teaching.
Are you ready to get started?
If you're ready to start creating your own digital course Why not try Mighty the chance? We've created a robust platform for courses that allows you to mix in community, content, and commerce. Teach a course live or pre-recorded, your choice. In addition, as we discussed in the previous paragraph, you can also add in things like community, forums and live streaming occasions, and much more.
It's all done in a gorgeous platform that is designed to work for your brand. Every Mighty Network comes with an application for each device. And you can sell in 135 different currencies or even with token-gating