How do you become an online Parenting Coach

Dec 14, 2023

The process of raising children is among the most difficult task you'll ever have to do. Or so people say.

What if every parent had a coach for parenting at their side to help parents overcome challenges, get over the obstacles and improve their parents?

If you think you are qualified to become a parent coach, you can start a firm that assists families to learn how to implement various parenting strategies and make steps towards building happier, healthier connections with their kids.

This is what you have to know to become a parenting coach - including tips on how to build your business from scratch and top examples of parenting coaches who have succeeded.

Follow along or skip ahead

How can you be a coach for parents

If you'd like to learn how to become an effective parenting coach, there are a couple of steps to take before you start practicing.

Here are the essentials of what you need to know about becoming an effective parenting coach

  • You can get an accreditation for a parenting coach: To be a highly effective and efficient parenting coach, it's always a great idea to get the parenting coach's certification or qualification to help create trust with your clientele and improve your self-confidence whenever you meet with prospective clients.

Now for the details - here's an in-depth look at how to become a parenting coach, plus the answers to your most frequently asked coaching queries.

The field of parenting coaches there are many distinct areas and areas of expertise to select from. Part of learning how to become a coach for parents is deciding which type of parenting coach you want to be and how you will aid.

Here are seven examples of the parenting coach areas to consider:

  • Coaching for divorce: These coaching coaches focus on helping families go through divorce. Their focus is in helping parents deal with their emotions and talk to their children.
  • Stress coaching: Many parents are stressed - and this can impact how they parent their children. Coaching for parents who are specialized in stress coaching can help parents discover ways to deal with stress as well as manage their feelings.
  • Coaching in nutrition: A few parenting coaches are focused on assisting parents to make educated choices about their child's nutrition and ways to enhance children's physical and mental health through their diet.
  • ADHD coaching Parents of children with ADHD and parenting coaches with a specialization in ADHD coaching are able to assist in implementing specific learning techniques, finding ways to improve focus, and so on.
  • Coaching for parenting: Parents may also decide to specialize in birth coaching and support parents before and directly after having their baby as well as with sleep-training eating, as well as finding balance.
  • Communication coaching While communication is an essential component of any parenting program, communication coaching focuses on helping parents build their communication abilities in many different methods, such as conflict resolution and setting limits with their children.
  • Coaching for co-parenting: Families in co-parenting relationship can benefit from the services of parenting coaches who specialize in helping co-parents navigate the numerous challenges that come with parenting.

The parenting coach specialization that's right for you will depend on many factors, including your previous experiences, your interests, as well as education. For help it, talk with coaching coaches that you admire in order to learn more about their profession and areas of expertise.

What's the difference between a coach as opposed to a parent coach?

A coach for parenting focuses on helping parents discover, understand how to apply various techniques and parenting models. A parenting coach can assist families to:

  • Coaches for sleeping
  • Potty education
  • Resolving bullying
  • Conflict resolution
  • Co-parenting

Parents' coaches are aiming to provide information, support and motivation parents so that they can learn how to solve different challenges and foster closer connections to the children they have.

What are the qualifications you require to be a coach for parents?

There is no formal requirement for education or training to be a parenting coach.

In contrast to counseling or therapy, parenting coaching does not require some kind of educational or instruction prior to doing it.

However most parenting coaches are equipped with an education program such as:

  • Bachelor's Degree in another field of study: It's common for parenting coaches to have an undergraduate degree in an area that is related like education, social work counseling, or psychology.
  • Certification of a parenting coach: Many parenting coaches earn a certification or certification before they begin practicing as a coach for parents, either from an in-person or online program.
  • Work experience that is relevant: Work experience in the area of parenting coaching is important for those who want to work as a parent coach, including volunteering or paying experience with public or private coaching organizations.

You can start a business parenting coaching tomorrow - but, in order to become a confident and reliable coach for your clients, it's beneficial to obtain a certification from an established coaching program for parents with relevant experience, too.

Three steps needed to become a parent coach

Here are 3 tips to help you learn what it takes to be a parent coach. You can also get a parenting coach certification, even with no previous expertise.

Choose your specialization

If you're considering ways to become a parent coach, it's difficult to determine what kind of training or certification will be the best for you.

The truth is, there is a wide variety of coaching niches for parents and the certifications for parenting coaches that are going to be suitable for certain people may not suit your.

For you to help your search get more focus, start by getting clear on what you want to specialize in. For example, if you are certain that you would like to become a nutrition and parenting coach select a coach certification course that includes the focus on nutrition.

If you're not certain what your area of expertise is, try writing a list of the following points:

  • Your hobbies and interests
  • Your previous experience
  • Your strengths, skills and educational background
  • What you can do to help parents

Think about the parenting topics which you are most passionate about which you're regularly sought out for help by other people. If you're speaking to friends or family members about similar issues and topics, it's an indication that it's the right niche or specialty for you.

By actively writing down the things you excel at and the areas in which you've got the most experience, you can get specific about the path you'd like to take with your parenting coach business and build a business that's tailored to your individual strengths and capabilities.

Compare parenting coach programs

If you are aware of the field of parenting coaching that you'd like to focus on You can begin to evaluate and compare the various certifications for parenting coaches in order to select the one that's best for you.

There are a few points to keep in mind when conducting your research

  • The experiences of instructor of the program
  • Accreditation of programs
  • Course delivery methods e.g. in-person, online, or even self-taught
  • Student assistance and supervision
  • Course duration
  • Certifications and credentials that you'll get
  • Cost to obtain the certification

The program that's best for you is based on the curriculum, adaptability, and the course method of delivery you're seeking. If you're unsure, get in touch with the program organizer to learn more about the value you'll receive from the program.

Completion of the certification

When you've chosen the parenting coach course you'd like to pursue make time for the training, complete the assessments and then get the certification.

Your credentials can be used as marketing material on your site or social media pages, as well as your an email footer that gives your coaching business more authority and an edge. If you have a formal qualification, you might get the opportunity to become a parent coach organization or association to aid in locating clients as well as professional contacts.

Be aware that you do not require the parenting coach's certification or qualification before you start coaching. It's entirely your choice as to which route you choose to take.

5 best parenting coach skills

Qualifiying Coaching institute Certification specifications Programm length Cost
Parent Coach Certification Training Program Parent coaching institute (PCI)
  • Complete 4 Distance Learning Courses
  • 100 coaching hours
  • 2x a month phone classes
  • Additional readings
12 Months $5,800
Parenting Coach Certification Jai Institute for Parenting
  • 5-7 hours study per week
  • Complete weekly video classes and written assignments
  • Weekly call to the cohort
  • Weekly coaching calls for practice
7 Months $4500
Conscious Parenting Method Certification Conscious Parenting Institute
  • 8-10 hours of study every week
  • Weekly group coaching call
  • 4 weeks of practical experience
  • Final written assessment
5 month $8500
Parenting Coach Accreditation Mindful Kids
  • Three hours a week
  • Complete video lessons
  • A practical internship with two parents
  • 10 pages assignment
12 Weeks EUR2,840 (approx $3030)
Parenting Coach Certificate Anu Family Services
  • 6 hours per week
  • Live virtual classes every week
  • Weekly assignments
  • Bi-weekly mentorship for instructors
8 month $3500

Practical experience gained as a parent coach

In addition to obtaining an accreditation or qualification as an instructor of parenting, it's also helpful to get experience working in the role of a parent coach prior to when you can begin working with clients.

There are a range of methods to gain experience - here are a few suggestions:

  • Find a practical certification: Some parenting coach certifications offer the opportunity to work in a real-world setting as part of the certification, which gives you the opportunity to get hands-on experiences prior to starting your own parenting coach business. It can be extremely beneficial in particular if you've no prior experience in coaching, counseling, or in a related field.
  • Begin by working with your acquaintances: If you're starting out as a parenting coach, your very first clients are likely to be relatives and acquaintances. Make sure you are clear about your knowledge level and the fact that you're hoping to test your coaching with them, so they're aware of the things they're getting into before you begin.
  • Participate in an organization's volunteer program volunteering is an excellent way to get practical experience as a parenting coach prior to working with paid clients. The right organization may also be able to give you guidance and instruction on the job, to help you gain valuable experiences as you progress.

4 suggestions to help you create your parenting coach business

The process of gaining education and experience as a parenting coach is just the start, when you are looking to master how to be a parent coach and coach, it is also important to know how to build your business and sell your service. These are four tips that can assist.

Find your target audience

The first step towards making a business successful is to know the people you want to reach.

It's tempting to think "my intended audience are parents, clearly". It's true. If you're looking to establish a brand that is successful then you must be clear on exactly which parents you want to work with and how you can aid them.

As an illustration, imagine that you're working as a sleep-training parenting coach. In that case, you'll want to target new and pregnant parents instead of teens' parents, since they're the ones who're going to need and want your assistance.

In order to help you identify your target audience, ask yourself these questions:

  • Who is my ideal client?
  • What are the issues they're struggling with?
  • Which are the most important requirements and wants?
  • How do they measure their demographics? E.g. age range, location, income level
  • What are their attitudes and values?
  • What are they looking for?

Choose a business model

The process of establishing your career as a parent coach is also about deciding the way you'll market your services to your clients - including the type of business strategy you'd like to employ.

Most parenting coaches start out with private sessions of coaching for their clients. For example, a parenting coach might charge a fixed price for a 90-minute online coaching session with parents.

But while this is the easiest way to begin your business as a parenting coach, it's not the only way to make money as a parenting coach. This isn't the most efficient way to earn money. Why? Since when you're working in a 1:1 relationship with clients, there's an limit to the number of parents you're able to assist and how much you'll make from coaching.

Here are 3 other business models to consider instead:

  • Group coaching: Parents have the same problems - so group coaching is an immensely beneficial approach to coaching parents, giving an opportunity to support many parents as well as introduce an element of socialization into your coaching.

There's no correct or incorrect way to offer your coaching services for parents as you have the option to add to your offerings with additional products or services at any time. For example, when you've established yourself as a coach for parents it's possible to include the option of a membership service for a fresh income stream for your business.

Build your network as coach

Beginning a parenting business will be much easier when you have a list of contacts. Many parenting coach businesses run off of word-of-mouth marketing as well as referrals. However, there are tons of methods you can use to increase the visibility of your brand and connect with your ideal clientele.

Here are some ways to test:

Network of parenting experts

Meet the other experts in your area to grow your parent coaching business - including teachers, counselors instructors, trainers, industry experts, and other experts.

It is possible to build your network in person as well as online. This includes:

  • Industry events
  • Conferences
  • Webinars
  • Social media

Do not be afraid to reach out and say hello to people - they will want to chat to you. It's a a matter of introducing yourself and establishing a dialogue.

Work with other brands

If you're online coaching it is possible to cast the net wide and focus on growing your network through collaborations with other companies. This not only gives you access to a wide selection of fascinating people within your field, but it could assist in generating prospects for your business.

Here are some ideas to work with:

  • Podcast guests: Look for podcasts that fit your area of expertise and then reach out to the hosts or producers for an opportunity to be invited to join them. Remember to demonstrate what you'll bring to the table by demonstrating the knowledge, experience, and interests.
  • Articles and guest blogs: You can find websites or blogs that are a part of your target audience and offer the possibility of writing a guest blog for them to show off your expertise and increase awareness for your brand.
  • Social media takeover: If you're looking to increase your reach on social media and reach out to new audiences, consider hosting a social media event with a popular brand, influencer, or a fellow parenting coach. This can be a fun approach to grow your following and gain more followers in the process.

Draw on your network

Do not underestimate the potential of your existing connections and former clients to help you level up your company - stay contact and keep these relationships in order to create new leads in the future.

Once you've established an established clientele You can request testimonials and reviews to be used as proof of social media on your site and on social media to build trust with prospective clients - when they are able to read about the achievements of previous customers and are more inclined to be inclined to utilize your services for themselves.

Be clear about your goal

The key to successfully advertising your brand, whether it's an individual business or an international company - is being clear about the mission of your brand.

Your brand mission communicates your purpose, objectives and the goals you want to accomplish as a parent coach.

  • What are you hoping to be able to offer parents help?
  • The reason why you're taking on the job you're currently doing?
  • What are your aspirations?

If you have a clear message and the right set of values or motives that you are able to communicate directly to your target audience online. Whatever you decide to do it is possible to always refer back to the core message in your marketing.

Let's look at an example of HTML0:

Crystal Haitsma's coaching business has been built upon the simple premise of "Helping parents raise calm, confident kids that you love to be around".

4 examples of successful parenting coaches

Are you ready to get inspired on your journey to become a parenting coach? Take a look at these four examples from online parenting coaches who built their businesses from beginning to finish.

          Good Inside

Psychotherapist Dr. Becky Kennedy built a parent coaching business selling digital products which include best-selling books podcast and online courses. Good Inside, her brand Good Inside offers membership subscriptions for parents, offering a variety of parenting courses and classes on everything from potty training to dealing with problematic behavior.

          Michelle Gambs

Over the course of 20 years, parents coach Psychotherapist and coach for parents, Michelle Gambs wrote a book "Stay Away From Option D' to help parents accept that they may not be perfect. Her expertise was later turned into an online podcast, YouTube channel and a 4-week program for parents. Her philosophy? "I have never claimed that it was easy. I said only that it could be worth the effort." ."

          Parent Hope Project

The Parent Hope Project is a social enterprise built to serve parents, with the goal of helping them build confidence and gain awareness to help support their children's mental health and overall wellbeing. The project was created by Dr. Jenny Brown, the Parent Hope Project offers online coaching for parents, and also professional coaching courses to those who want to develop the skills to become a parent coach themselves.

          Consciousness Academy

Author and coach Rhonda Victoor helps parents learn to become mindful, conscious parents and continue to grow as individuals. She also teaches parents in how to foster curiosity, how to cope with advice from other people, and how to cultivate presence as parents. Victoor also serves as a professional speaker, leader as well as a communication coach.

Are you ready to discover about becoming a parent coach?

It's now easier than ever to learn how to become a parent coach and begin your own coaching business for parents. From coaching online to memberships and products that are digital you can find a wide range of ways you can make income from your experience as well as help parents.

If you're eager to begin, give it a go for free for a few days and discover what you can accomplish.