How can you make an attractive lead magnet to get absolutely free

Lead magnets are an awesome way to grow your list of subscribers. For those who sign up to receive emails from you, provide them with a free article or source. Consider it an offer to give!
 Another compelling reason to offer this type of free download is to establish authority meaning you are the expert on the matter. Some lead magnets even show the customer directly the solution to a problem, only for the potential customer to realize they should actually hire the author for their help.
 
 Let's look at how you can make a lead magnet.
 
 You prefer watching instead of reading? No worries! Take a look at the video below and see the process of building it out!

Step 1: Choose the lead magnet you want to use.

First, think of what type of lead magnet you would like to design. Some popular lead magnet options include:

A long form guide or ebook. If you're proficient at writing or you have an audience who enjoys content in long forms, these are both great alternatives.

A white report or paper. They can be particularly compelling in the event that you've got interesting internal data to share or if you can gather it from other sources.
 
 Templates or checklists. They do not require as much writing but they do require basic formatting abilities.

A lead magnet that is specific to the industry. For example, meals or recipes are well-liked choices among people in the health and fitness sector.

To provide a lead magnet sample in this blog post, we'll offer the following list of.

Step 2: Brainstorm your lead magnet topic

When you've decided on the type of lead magnet you'd like to provide, you'll have decide on the right topic. Your topic should be valuable enough to hand over your email address, however it shouldn't be so valuable that you could be charging for the lead. The key is balance!
 
 Think of something that should be relatively easy to create and leverages your existing skills. You can also do a quick Google search to ensure that your subject hasn't been covered by a huge number of free-to-read articles so you don't waste your time making content that requires an email address to read. If you are covering a area that you have covered before, think of ways to enhance your lead magnet to be more thorough and more appealing.
 
 For our checklist example suppose you're an entrepreneur with knowledge who is an expert in outdoor activities. We could offer a checklist of all the equipment one needs when planning a backpacking trip that spans multiple nights. trip.

Step 3: Conduct any research needed

Step 4: Write your draft

When you've had your data compiled, you're ready to start writing. Some people choose to start with an outline while other prefer to sketch an initial draft on sheet of paper. Your process for writing is completely yours to decide, however ultimately you'll want to let your creativity flow and then you can modify it afterwards.
 
 In our example of a checklist it's a good idea to start by listing any relevant ideas related to backpacking on the webpage.

Step 5: Edit your lead magnet

Once you've completed your draft, it's time to revise it. Review it and see if there's the chance to improve the draft. You might add new ideasor eliminated something not as important. Ideally, someone else edit the document on your behalf. But if you're solo be sure to make changes to your document after having been able to sit down and allow it to sit.
 
 As for our checklist examples Perhaps we'd like to incorporate some ideas that are new perhaps

It should be more thorough. We could also include hyperlinks to recommended sports equipment, adding additional value by preventing your reader from spending time on research.

Step 6. Proofread

When you've had your lead magnet drafted It's now time to proofread. Here are two helpful tips. First, use a tool such as Grammarly to assist you in catching mistakes in grammar and spelling (we use it too!). Second, you want to take a moment to read the text aloud and make sure that your thoughts are written in the way you'd like.
 
 A different suggestion is to proofread right at the beginning of your workday when your brain is fresh and when you've taken the time to remove your self from the paper.

Step 7: Design your lead magnet

If you opt to make use of any sort of free lead magnet creator, tool, or generator ensure that you've review their terms and conditions of use and ensure that you're complying to their guidelines.
 
 If you want to create a checklist for your needs one can make a table directly in Google Document. Google Document itself. After you've formatted it to your liking, click File, then Download, then choose PDF file. Now, you've got a file you can use as a lead magnet!
 
 Remember, since lead magnets are absolutely free, you do not have worry about formatting. The document must be well-polished and clear. However, your leads are coming to you for the information and not for the style and layout.

Step 8: Distribute your lead magnet

Offer lead magnets in

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