ConvertKit review: Top (and worst) attributes, as per 31 previous customers |

In this ConvertKit review it will be a chance to hear from 31 former ConvertKit customers about ConvertKit's benefits and drawbacks, as well as the reason why many made the switch to Email.

ConvertKit is a well-loved marketer's platform for email marketing among its creators. It is known for its graphic automation tool, pre-designed sign-up forms and landing pages with detailed audience statistics However, is it a good choice for you?

This ConvertKit review, you'll learn the stories of 31 former ConvertKit users on the features they liked, the things they disliked, as well as what made them switch to Email.

Email marketing tools are among the most crucial components of your online company This is how you'll expand your customer base, communicate with followers, and promote your digital products. Important doesn't need to be expensive and complicated.

In this article We share our results and discuss:

What are the most popular things that ConvertKit's users love about their email marketing tools

The ConvertKit customers who have previously used the product faced issues in their products

What is the reason that some customers decided to use the use of email marketing

We'd would lovefor our readers to select a product  but we've tried to offer an honest assessment instead of just critiquing ConvertKit. We wish you to choose the best solution for your company, regardless of which one you pick.

TL;DR

• The past ConvertKit users were pleased the fact that they had a no-cost plan, but feature limits made it difficult to make use of. 37% of users said that ConvertKit's expensive pricing was their #1 issue in using the service.
• Certain users enjoyed being able to automate complex tasks, but others found ConvertKit to be complicated and overwhelming to set up.
• ConvertKit offers attractive templates for landing pages and email forms. However, these templates are difficult to modify. People who needed greater flexibility were frustrated.
• 54% of respondents stated that the primary reason why they decided to move from ConvertKit to the other was because they needed their whole business (email websites, product, email, etc.) all in one location. 's affordable pricing was the third most frequent factor that prompted people to change.

Automated solutions that can do whatever you need them to, a full-featured free plan with unlimited landing pages that you can customize however you'd like. test Email to get started today for no cost .

What are the top attributes of ConvertKit?

ConvertKit offers an email platform that allows creators to grow their following, interact with their fans, automate their email marketing and earn money from digital items.

Start by creating embeddable email opt-in forms or standalone landing pages to direct people to your list. If you're ready to mail an email or broadcast, ConvertKit has a point-and-click email creator and a collection of templates you can use as a starting point, or you can create a custom email entirely from scratch.

You can also build automated campaigns using the built-in visual automation tool and add tags and segments to your audience in response to actions they make (like clicking a link in an email or buying the digital item).

From all of the ConvertKit features, these are the things which our survey's respondents liked best:

ConvertKit has a free plan

ConvertKit's free plan lets you get up to 1000 subscribers, and you can make unlimited broadcasts. It's possible to design any number of forms or landing pages you'd like, but you won't get access to integrations or automations on this level.

That said, ConvertKit's free plans are a great method to get a feel for the basic features of the platform, like the email builder and design of landing pages, before committing to a paid plan.

Create visual automations

ConvertKit is known for its built-in visual automation tool that lets you create precise workflows, paths and funnels to your customers. An earlier user of ConvertKit specifically stated that they enjoyed having "multiple funnels, triggers, and tags" to work with, and it is possible to make use of as many segments and tags as you'd like to organize your audience.

ConvertKit is a great choice for designers who require elaborate customer journeys that include multiple entrance and exit points, or who need hyper-specific automated methods to market their specific products.

Make pages and email templates using pre-made templates

Some former customers said they enjoyed the fact that ConvertKit's editor for emails and landing page builders had designed templates to help them create emails, opt-in pages and landing pages fast.

While there are limitations on what you can customize (particularly for your pages and forms, which we'll go over below) However, they look excellent straight from the box. The only thing you have to do is include the text, images and links, then you're on your route.

ConvertKit also lets you make personal email templates are reusable repeatedly.

Statistics and tracking data are available per subscriber

Another area where ConvertKit gets the top score is its audience analytics. One user said they enjoyed having "more details about each individual who is in my group, including the URL they visit, which email they access, etc."

The subscriber will have access to data and scores (available through the Creator Pro plan) so you can see many details regarding your target audience. You can, for instance, find out which opt-in form types are the most well-liked, which subscribers have gone cold, and which emails offer the best deliverability as well as open rate.

Like we said earlier, ConvertKit can be used in conjunction with ConvertKit to make unlimited tags and segments for your audience so you always send the right message to the appropriate individuals.

What were the things that previous customers did not dislike the most about ConvertKit?

The flipside is that the former 31 ConvertKit users that we spoke to weren't fans of the expensive pricing, the complicated automations builders, and limitations with landing page designs.

The cost of ConvertKit's services is high.

37% of past users stated that the biggest issue they had with ConvertKit was the cost fee.

The plan is free, but it only has basic features for up to 1,000 users. If you're looking for more features it is recommended to purchase the paid Creator plan or the Creator Pro plan.

For both plans, pricing goes up as your list size increases. Below are some instances of what you can be expecting to pay for different ConvertKit tiers:

What's the main difference between these plans?

With ConvertKit's free plan (up to 1,000 subscribers) It includes:

Unlimited landing pages

Unlimited types

Unlimited broadcasts

Tags for the audience and segmentation

Sell digital products & subscriptions

Community assistance

With Creator, you get everything in free, plus:

Support for Live Chat and Email

Migration for free from another tool

Automations

Integrations from third parties

Another team member

And with Creator Pro, you get everything from the two plans, plus:

Unlimited team members

Newsletter referral system

Subscriber scoring

Advanced Reporting

It's great having a plan that is free, but it won't work for a lot of customers due to the fact that ConvertKit restricts key features like automations, integrations, and customer support to premium plans exclusively.

You'll have to pay minimum $15 per month (for the plan Creator with 300 subscribers) in order to begin experimenting with automated emails or assistance with your company.

Additionally, the visually-based automation building tool is one of ConvertKit's main selling points, but it's not available until you sign up for a Creator plan. This could dramatically increase the price as your list grows.

Building automations and funnels can be difficult

In terms of the builder for visual automation the majority of users found ConvertKit's automations too overwhelming to set up and manage. A few reviewers appreciated the abundance of choices, however some reviewers cited things such as, "UI (user interface) was clunky" and "segmentation was too complicated" as top complaints.

While it's true that you can do a lot of complex campaigns and workflows with ConvertKit however, the majority of creators need a system that will send emails and run some basic automations like welcome messages, sales funnels, and nurture sequences.

If the process becomes too complex and confusing, it could feel like a chore. In addition, everyone hates accessing their email account and viewing a plethora of automated messages without knowing the purpose of anything.

Most creators don't wish to make their business much more complex, so there's no reason to pay premium prices for features that you don't really need. In the event that you're sure you'll need specifically-designed automations for your business, ConvertKit could be more complex and expensive than you'll need.

Opt-in pages and landing pages are designed with limitations

Yes, ConvertKit offers attractive templates for landing pages and form for opting-in to emails, however there are limits on what you can do to customize. A former user said, "I didn't like the restrictions on opt-in forms I made, and the images weren't real viewable."

Presently, ConvertKit doesn't have a method to create form pages or landing pages completely from scratch. You must edit existing templates you've been given.

If, for instance, you choose a landing page template with two columns there's only one option to include elements (like images, buttons, dividers, or lists with bullets) within those columns. It's not possible to create more sections to the base design. It can be difficult to make the right choices if you have a layout you're thinking of that isn't in line with the model.

The landing pages of ConverKit are designed for email capture, not selling products or redirecting people to different URLs. Most template landing pages include an email sign-up form by default, and you'll need to add your own CSS if you want to eliminate the sign-up field from your site.

This makes it very difficult to utilize ConvertKit's landing pages for anything other than gathering email addresses So you might have to shell out extra money for a third-party landing page builder.

The reason why people are switching from ConvertKit to?

When asked why they switched from ConvertKit to , respondents highlighted their lower cost and the simple email creator as well as the convenience of having everything together.

costs less for virtually everyone

Unless you have less than 100 or 1,000 subscribers All Email plans are less expensive as compared to their ConvertKit counterparts. Below are some examples of the way pricing works out with ConvertKit as well as based on the list size:

In addition to a lower cost, Email plans also have other features that can help you run an online business.

The email editor of's is simple to use

Make a design you love? Use it to create a unique template for your broadcasts or email campaigns however many times you would like.

Within your emails it is possible to include columns, text-based sections with featured callsouts, social media links, videos, CTAs, and files that your clients can download.

allows you to manage your entire business from the same place

The majority of people polled (54%) reported that the main primary reason for switching to ConvertKit to was that they wanted to run everything they do within one central location.

ConvertKit is a great option to market your email, however its e-commerce capabilities aren't as extensive and it doesn't have a website or community tool. A majority of the developers that we talked to found the one-stop-shop approach more straightforward and cost-effective because they don't need to connect (and pay for) numerous additional tools.

You can also customize the way you email your subscribers based upon whether they've purchased a product or joined a waitlist or expressed an interest in a specific topic, without lots of complicated tags or integrations.

Let's say you wanted to set up waiting lists to sell an online course that you're planning to offer.

In ConvertKit, you'd need to create an opt-in page or landing page that is specifically designed for your waitlist and tag any subscribers who join through that form. When the product launches you could send emails to those with this tag to promote the new product.

But once the course is up and running, you won't wish to continue to send messages to those who already bought it, so you will have to connect ConvertKit to your online course platform. Then, you'll need to create another tag for those who have made a purchase and use the tag to block those from receiving any further marketing messages that you'll send out to waitlist participants.

In , your course, your email as well as your customers are in the same place. The only thing you have to do is set up the course and put it in waitlist mode. automatically generates a landing page for the course. Anyone who sign-ups is added to the course's waitlist.

There's no need to perform any fancy setup behind the scenes or remember what a dozen different tags refer to, and you don't need to be concerned about crossing your lines crossed as it contains all the information about your clients in one spot.

There are many ways the one platform that is all-in-one can simplify your life:

Run automated welcome emails whenever someone joins your email list

Automatically send personalized email sequences to clients after they have purchased the product they want to purchase.

Only message recipients who have (or aren't) purchased a particular product

Follow up with people on your waitlist.  Waitlist features are available on all plans, including the free plan

Make lead magnets available that funnel people into automated marketing automations

Utilize link clicks to apply tags to subscribers, then create automated email sequences about the topics they're interested in

If you want to consolidate your online business into one location and eliminate of any additional fees or connections, it could be the ideal solution for you too.

Are you sure ConvertKit suitable for me?

ConvertKit is an ideal choice for content creators and small-scale business owners that require an email provider that has many complicated automatizations. The service is more expensive cost than other platforms , but it might be worth the cost in the event that you require a graphic automatization builder. ConvertKit is a suitable alternative if you're only looking to create landing pages for collecting emails (not selling items) as that's the purpose for which ConvertKit's templates are built for.

This is an ideal choice for online creators who want to make their work easier by having all of the information they need in one location. You can make unlimited emails and marketing campaigns, make use of gorgeous email templates (or make your own) and build your own web site, and create landing pages from scratch for whatever purpose you require they serve, and even sell any kind of product that you think of.

As you will not require lots of additional tools or plugins Your overall expenses are likely to be less than when you put everything together yourself.

For affordable, easy-to-use, and effective marketing tools that aren't too overwhelming, try. You can download it for free and begin .

We're excited to see what your creations are.

FAQS

Email marketing FAQS

What is ConvertKit?

ConvertKit offers an email-marketing tool which allows you to grow your email list through form-of-subscription as well as landing pages. You can also build automated campaigns, create broadcasts, and also sell digital downloads. There's a limited free plan that allows up to 1000 customers, while paid plans start at only $15 per month.

What are some ConvertKit alternatives?

Our top ConvertKit alternative is Email! It is also possible to learn about different email marketing tools that are that are similar to ConvertKit in these tutorials.

What are the benefits of ConvertKit?

ConvertKit allows you to create unlimited broadcast messages, and lets you create endless campaigns. It has pre-designed templates for email and a simple email creator, as well as a visual automation builder. Additionally, you can offer digital downloads via the e-commerce option.

What are the drawbacks of ConvertKit?

ConvertKit is a great tool for managing your email, but you'll need to connect additional tools in order to create your own website as well as sell products that go beyond downloading. The more tools you have, the more technology you'll need to manage and potentially more fees. Plus, ConvertKit's pricing gets expensive as your list grows and you require more features.

What is the most effective email marketing program?

Join NOW!

Sign up for a free account

Join the 150,000+ creators using their creativity to build sites, market digital products as well as build online communities.            Free to start Start your journey today!